A Space Design Expressing Vietnamese Identity — Carrying Dai Viet Group’s Vision & Mission. The reception area of Dai Viet Group was designed with a spirit of harmony between tradition and modernity — where every detail is not only aesthetic but also a narrative of the brand told through design language.
The focal point of the space is the logo wall, creatively modeled as a flying kite — an iconic representation of Vietnamese culture. A soaring kite in the vast sky embodies freedom, creativity, and the ambition to elevate Vietnamese influence globally in the communications industry.
Diagonal lines extending throughout the space create strong visual movement, symbolizing the dynamic flow of information and the continuous stream of connections among people, ideas, and communities.
At the front, the uniquely angular reception desk is shaped like a paper boat — a nostalgic symbol of childhood, new beginnings, and a journey full of dreams. Though simple, the paper boat is resilient — carrying the message that every successful journey begins with a humble idea, lifted by belief and the determination to go far.
The overall palette features refined whites, grays, and blacks combined with expressive lighting, creating a modern yet approachable environment. This space is not only where guests are welcomed — it is an “open stage” where Dai Viet expresses its vision, values, and identity in a vivid and immersive manner.
Behind the paper-boat-like reception desk lies the waiting area — envisioned as the “harbor” for global journeys, seamlessly continuing the brand narrative of Dai Viet Group through thoughtful spatial storytelling.
The accent wall features a stylized world map applied on a wooden backdrop with pixel details — a powerful statement of Dai Viet’s mission to expand international presence in the communications landscape. Each pixel-like dot represents a digital connection — the spread of information, ideas, and Vietnam’s image across continents.
Seating is arranged in friendly circular clusters, featuring vibrant tones — ocean blue, teal, cream, white, and green — symbolizing diversity, creativity, openness, while bringing comfort and warmth.
This is where cultures, ideas, and people converge — truly representing Dai Viet’s role as a brand storyteller in the digital age.
A standout element is the greenery centerpiece located right within the waiting zone — a touch of nature in a modern environment. It symbolizes sustainability, longevity, and continuous growth — values Dai Viet consistently pursues.
The reception design project for Dai Viet Group by IDD Decor not only fulfills requirements for brand identity, guest experience, spatial structure, and industry relevance — but also deeply manifests the company’s mission:
“Make positive impacts on the world.”
With more than 10 years of experience designing and building workplaces for multinational corporations, IDD Decor is proud to contribute to an elevated reception space — enhancing brand value and supporting Dai Viet Group’s global expansion journey.
IDD Decor – Office Interior Design – Behind Every Door Lies the Path to Success
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🌐 Website: idddecor.com
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